SEO is an ever-changing field and the player juggling all the balls is Google. Just when you think you have their search engine optimization algorithm figured out, it is changed. What once was a system that used specific keywords and backlinks to rank websites is now a never-ending cycle of changes with numerous ranking signals.   It almost seems impossible to stay up-to-date with these changes. But there are ways to tweak strategies and plans

How many pages should my website have? Which page on my website is the most important? What elements should I include on my website? These questions are not only common, but they regularly get answered incorrectly! So this blog post is dedicated to debunking five of the most common misconceptions about websites. We hope it helps you and your business, because that’s just how we roll! Read on to get the REAL truth about good

What is the first thing that people do when they hear about a new company or product? You guessed it. They google it. Needless to say, your web presence is essential and critical when it comes to attracting new and returning customers. However, what is it that generates traffic and conversion? What tells you if your existing website needs an overhaul? Let’s have a look at the most important factors influencing the need for a

Who doesn’t enjoy learning something new? Where would Google be if we weren’t keen on soaking up information and quelling our curiosity? Your audience is part of that group! No matter who they are or what they do, an explainer video is perfect for just about any target audience.   An animated explainer video is usually a short clip that engages the audience and explains a bigger concept. They’re light, entertaining and informative, but also